Travelodge has re-committed to their Naming Rights Sponsorship of the Travelodge Aussie Spirit, confirming their continued support of the Australian Women’s Softball team through to October 2021.
It is an enormous boost for the Travelodge Aussie Spirit as well as softball as a sport as Australia comes to terms with the ‘new normal’ in a COVID-19 world.
Travelodge joined Softball Australia and the Travelodge Aussie Spirit in 2019 and provided exclusive accommodation offers to the softball community alongside their naming rights partnership.
The sponsorship has seen the Travelodge Aussie Spirit return to sports biggest stage and will now be extended to see the team compete in the re-scheduled Tokyo Games.
“We are absolutely delighted Travelodge have decided to continue their partnership with the Travelodge Aussie Spirit,” said David Pryles, Chief Executive Officer at Softball Australia.
“It’s an unprecedented time for sport sponsorship globally so for Travelodge to show faith in our Australian women’s softball team is a credit to the athletes and Softball Australia.
“On behalf of the Travelodge Aussie Spirit players and staff, I’d like to thank Travelodge and TFE Hotels for assisting in our preparation for Tokyo 2021.”
Antony Ritch, Chief Executive Officer at TFE Hotels, said continuing the partnership is the result of a strong working relationship and athlete cooperation.
“We’re very excited to be extending our partnership with the Travelodge Aussie Spirit,” added Ritch.
“After seeing the dedication of the current squad, we were eager to share their competitive spirit and passion in continuing our relationship.
“We look forward to seeing the Travelodge Aussie Spirit back on the diamond and working towards their goal in Tokyo 2021.”
Travelodge Hotels form part of TOGA Far East Hotels (TFE Hotels) with accommodation options across Australia, New Zealand, Asia and Europe.
Travelodge Hotels have a total of 18 locations across Australia and New Zealand with all the essentials you need for a great hotel stay including comfortable beds, modern interiors, high-speed Wi-Fi, hearty breakfast and Grab & Go snacks in the lobby.